The world's first Islamic search engine

Across the world, Muslims can now safely surf the Internet without having to face the embarrassment of bumping into explicit or sexual content.
AZS Media Group, a Dutch company on September 1 launched the world's first Islamic search engine -- ImHalal.com -- that differentiates what material is 'halal' (allowed) and what is 'haram' (forbidden) in Islam.
"We got the idea to develop ImHalal.com about nine months ago," says Reza Abdolali Zadeh Sardeha, who is the chief executive officer of ImHalal.com and founder of the Amsterdam-based AZS Media Group, in an email interaction with rediff.com.
"In a group of four, we were talking about search engines like Google and that once in a while we accidentally bumped into explicit material. We then brainstormed and about seven months ago, we began the actual development of the search engine. Seven months later the search engine was done," adds 20-year-old Sardeha, an Iranian-Kuwaiti student who was five when his family settled down in The Netherlands.
The advice of Islamic scholars too was taken into account while building the search engine.
This is how the search on ImHalal.com works: The search engine only fetches results that are flagged as to be halal.
The search engine uses various techniques to determine which results fetched are supposed to be halal or haram. Once a user comes in contact with content of explicit nature, the search engine will return a negative search advice.
When you look for something through the ImHalal.com search engine, you get results like on any other search site. But if your key words are a part of the 'danger list' specified by the developers of ImHalal.com, then your search gets a rating of one or two on the 'haram scale'. The message that you see is: 'Oops! Your search inquiry has a Haram level of 2 out of 3. This means that the results fetched by ImHalal.com could be haram!'
As a user you can still decide to go through with the risk and click to see the results.